Sep 13, 2018

How to enable Google Analytics site search for WordPress


  1. Log in to your Google Analytics account.
  2. Click on the ‘Admin’ tab.
  3. Select the view where you want to set up site search.
  4. Turn the ‘Site Search’ option on and – for out-of-the-box WordPress sites – enter the single letter ‘s’ as the query parameter.
  5. Start tracking what your audience is searching for on your WordPress website