Oct 7, 2018

JD Worldwide is the cross-border offering of JD.com (Jing Dong).

It has two cross-border models. Through the 'market place' offering, brands set up a store and sell directly to Chinese consumers, but can still take advantage of JD.com's sophisticated warehousing and logistics infrastructure.
The other option is 'direct sales'. JD.com buys inventory from the overseas seller and then sells it to Chinese consumers through the cross-border platform – taking care of all logistics, warehousing and marketing.